Resume Blog: Your Magic Wand in Personal Branding

Yup you heard me right. Your blog can now have a significant weight in promoting your profile as a professional in your industry. So if you have the been hit by the recession blues, it’s a great idea to start a blog on your experiences and your skills.

I’m not saying résumés will be extinct sometime soon. In fact, professional résumés will always be there as a prerequisite document in your job applications. However, with the growing trend of online communications, your blog may be a great supplemental document to your résumé profile.

Let’s assume you have blog established and you have both personal as well as post relating to your work, here are the reasons why your blog can do wonders for you:

1. Insight of your Skills – While your resume only states a summary of what you previous work and acquired skills, your blog further explains your experience and will have concrete details of what you have achieved through. 
2. Preview of your Experience – No matter how frequent you publish your posts, your viewers (and future employers) will see how you progress in your working as well as your learning experiences. They will see your growth in both your professional and personal life.
3. Continuing Profession – Your growth and transition in your profession is often manifested in the posts you write. Potential recruiters will have a good review of how you were doing in transition between jobs, what may be the reasons why you left the previous company, etc.
4. Unadulterated Thoughts – Blogs are often products of personal thoughts from authors (except if you’re writing to promote a company’s business or writing for paid reviews). It’s a reflection of your thoughts, how you think and react in certain situations, it’s “you” in your own words.

Do remember that a blog is only a supplemental part for your resume. It’s your magic wand towards better and efficient personal branding. You still have to ensure that your resume rise above the rest.